Rachel Spence is a birth and postnatal doula, with over 10 years experience helping women discover their new role as a mum. She is also a qualified hypnobirthing instructor and is recognised by Doula UK and The Wise Hippo. 

Rachel launched Creative Birth in 2012. She had a logo and a website but felt they no longer aligned with her brand values and the direction that she wanted to take her business in.

I had an in-depth conversation with Rachel about her business vision and mission. We also spoke about her ideal clients and the services that she provides for them. I was able to gain a clear understanding about what Rachel wanted to achieve through brainstorming and mood-boards. With this insight, I devised a new brand image for Creative Birth.